Quality in Foresight
Literate. Numerate. Futurate. What is futurate? It's not prediction. Once you see complexity and VUCA for what it is, you know the very narrow limits of forecasting. What works -- the only thing that works -- is educated judgment to imaginatively but rigorously evaluate external change and its future implications. How to improve your judgment? There is a suite of tools, methods, verified by analysts and practitioners over 60 years, that leads step-by-step to a higher-quality point of view of an industry or sector's future evolution. With this, your management team, your board, your whole outfit becomes futurate. That is, future-prepared. Mentally, systemically, organizationally ready to manage uncertainty and profit from change.
